Plugin Integrations

Squizzie is designed to pull data from across the Tracksies ecosystem. The more plugins you have active, the richer your reports become. Here’s how each integration works and what it unlocks.

—

Tracksies HQ (Required)

Tracksies HQ is the foundation — Squizzie needs it active to run. HQ provides the customer intelligence engine that powers Squizzie’s most powerful tiles.

What it unlocks

With HQ active, you get access to 13+ customer intelligence tiles, including:

• Average LTV — average lifetime value across all customers
• Median CLV — the middle-of-the-road customer lifetime value
• Top 10% CLV — what your best customers are worth
• Repeat Purchase Rate — percentage of customers who come back
• Customer Retention — how well you’re keeping customers over time
• LTV Growth — how lifetime value is trending
• Average Orders per Customer — purchase frequency
• VIP Customers — count of your highest-value buyers
• At-Risk Customers — customers who may be slipping away
• Badged Revenue — revenue broken down by customer segment

HQ also unlocks:

• The Customer Intelligence preset template — a ready-made report layout focused on customer metrics
• Customer Status Distribution pie chart — visualise how your customers are distributed across segments
• Customer Interactions by Type pie chart — see the mix of interaction types

Important note

Customer intelligence tiles rely on HQ’s customer sync. If you’ve just installed HQ, run a Customer Sync from Tracksies HQ > Customers before expecting data in your Squizzie reports.

—

Trustie Pro (Optional)

Trustie Pro enhances Squizzie’s review-related tiles with richer data from its advanced review system.

What it unlocks

With Trustie Pro active, 4 review tiles gain access to a broader dataset:

• Review data includes store reviews, testimonials, and photo reviews — not just standard WooCommerce product reviews
• The Reviews by Rating pie chart uses Trustie’s more comprehensive review data
• Store Ratings and Product Ratings block tiles pull from Trustie’s review tables

Without Trustie Pro

Review tiles still work — they just use basic WooCommerce review data (product reviews and comment ratings). You’ll get accurate numbers, just from a narrower data set. If you later install Trustie Pro, the tiles automatically pick up the richer data without any reconfiguration.

—

Packsie (Optional)

Packsie is the staff operations and returns management plugin. When active, it exposes returns data to Squizzie.

What it unlocks

• Returns Analysis data source — a dedicated section in your reports for return metrics
• Returns by Reason pie chart — visualise why customers are returning products
• Return Rate tile — percentage of orders with returns
• Returns This Period tile — count of returns in your report’s date range
• Average Refund Value tile — the typical refund amount

These tiles are particularly useful in operations-focused reports or when combined with order and revenue data to get the full picture.

—

Pipesie (Optional)

Pipesie handles leads and project management. When active, it feeds lead pipeline data into Squizzie.

What it unlocks

• Leads and Projects data sources
• 4 lead management tiles:

– New Leads — leads created in the report period
– Lead Conversion Rate — percentage of leads that converted
– Pipeline Value — total value of leads in your pipeline
– Average Lead Score — mean score across your leads

• Lead Pipeline Status pie chart — see leads distributed across pipeline stages

The Marketing Performance preset template can include Pipesie lead data alongside your traffic and conversion metrics for a complete marketing overview.

—

Perkie (Optional)

Perkie is the loyalty and rewards plugin. When active, it exposes points and rewards data to Squizzie.

What it unlocks

• Loyalty and referral data sources become available in the report builder
• Points and rewards activity data can be included in your reports

—

Google Analytics 4 (Optional)

This isn’t a plugin — it’s a built-in integration within Squizzie itself. Connect your GA4 property to bring website traffic data into your reports.

What it unlocks

• 8 traffic tiles: Sessions, Active Users, New Users, Page Views, Bounce Rate, Average Session Duration, Conversions, and Conversion Rate
• 3 additional combo chart metrics — plot GA4 data alongside your WooCommerce metrics over time

How to connect

Head to Squizzie > Integrations and follow the setup flow. You’ll need a Google Cloud project with OAuth credentials and the Analytics Data API enabled. For the full walkthrough, see the GA4 Integration article.

—

Plugin Badge Colours

When browsing tiles in the report editor, you’ll notice coloured badges on each tile. These badges tell you which plugin or integration the tile’s data comes from:

These colours match each product’s brand colour across the Tracksies ecosystem:

• Tracksies HQ — blue (#3E7CB1)
• Trustie — gold (#F4AF30)
• Packsie — pink (#deb6d8)
• Pipesie — green (#7EB77F)
• Perkie — orange (#E7722F)
• Squizzie — mulberry (#BB528A) for tiles that only need WooCommerce

If a tile’s badge colour is greyed out, it means the required plugin isn’t active. Install and activate the plugin to unlock those tiles.

—

Data Source Summary

Here’s a quick reference for which data sources each plugin makes available:

—

Tips

• You don’t need every plugin. Squizzie works great with just WooCommerce and HQ. Each additional plugin simply adds more tiles to your toolkit.
• Tiles auto-detect plugins. You never need to manually configure which plugins Squizzie reads from. If a plugin is active, its tiles appear automatically.
• Preset templates adapt. When you pick a preset template, it only includes tiles for plugins you actually have installed. No empty sections or missing data.